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Air Deccan Profile

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Carrier: Air Deccan
Headquarters: INDIA
Founded: 2003
Destinations: 61
Bases: Bangalore
Owners: Public
Listed: Yes
Online Booking: Yes
Website: www.airdeccan.net
Fleet ATR-72 7 plus 13 x ATR-42
A320 21

Overview - Air Deccan

Air Deccan began modestly in August 2003, with one ATR-42 and 4 daily flights, it now has a fleet of over 40 aircraft.

Air Deccan currently operates only domestic routes connecting more cities in India than any other airline. India's protective regulation prevents any new airline from operating internationally until it has served five years in the domestic market, which Air Deccan will complete in Aug-08.

Although it was the first of the new breed in India, it has been far from plain sailing for Deccan, as a host of new entrant LCCs entered the market in its wake.

Air Deccan is synonymous with its founder and MD, Captain Gopinath (Gopi). More than perhaps any other airline CEO, Gopi represents the modern crusader, with a passionate social message. Deccan's vision: to "empower every Indian to fly & to demystify air travel in India, by providing reliable, low cost and safe air travel to the common man by constantly driving down the air fares as an ongoing mission". For India, where flying has until recently been an unattainable goal for 99% of the population, this message is more than mere hyperbole.

At first privately owned, Air Deccan was floated in May-06, raising INR3.6 billion, well below the hoped for amount. The listing unfortunately coincided with one of India's stock exchanges worst ever single day's performance. In its last reporting period, Air Deccan reported a USD53 million loss for the three months ended 31-Mar-07.

In Jun-07, the UB Group, parent of Kingfisher Airlines, acquired a 26% stake in Air Deccan with for approximately USD130 million, and has made an open offer for a further 20%. Through schedule coordination and joint operations in ground handling, training, and maintenance, the carriers are projecting annual cost savings of over USD70 million.

There will also be greater coordination between the two brands, with Air Deccan to adopt the Kingfisher image in its logo and to switch to a red, rather than a blue colour scheme.

Integration of route networks and ground-side capabilities, including MRO, logistics and training, is expected to be completed by the end of Sep-07. Air Deccan may also assist in Kingfisher's international expansion plans, as Air Deccan will qualify for overseas routes in Aug-08 under the current regulation which requires private carriers to operate for 5 years domestically before being granted permission to operate overseas. Kingfisher in its own right does not qualify until May-10.

A clearer picture will emerge over the coming months of the extent of integration between the two airlines.

Last updated 24 August 2007

Copyright Centre for Asia Pacific Aviation


Other Air Deccan News

Air Deccan offers free holiday on web bookings

Air Deccan launches operations from Bengaluru International Airport on 24th May

Deccan posts 33% increase in revenue despite lean season

Deccan launches 18 new services

Simplifly Deccan to launch Jorhat-Kolkata via Guwahati service

Simplifly Deccan to launch services from Bangalore to Indore and Tiruchirapalli

Simplifly Deccan partners with Express IT for door delivery of tickets

Simplifly Deccan to launch services from Guwahati to Silchar and Aizawl

Simplifly Deccan and Abacus International sign GDS partnership

Deccan launches m-Fly, offering bookings through mobile phones